The #DoSquatsChallenge in Singapore aims to promote fitness among its citizens
By Nicole Ganglani | Photo from Prudential Singapore
The insurance company Prudential gives commuters a chance to win a single-trip ticket if they get to complete 20 squats in 40 seconds. With this challenge, the company aims to encourage Singaporeans to stay healthy and increase their life expectancy as well as their awareness of the brand [Prudential].
As of today, more than 600 commuters around the country have already participated in the challenge. The booth is currently located at City Hall MRT station and will run until Apr. 17.