Parents all over the world have expressed their gratitude for The Body Coach’s videos
By Nadine Halili | Photo from Facebook
Following the closure of gyms and sports facilities, people have sought online workout classes to stay active. Luckily, this British fitness instructor has creatively thought of merging exercise and raising funds to help those affected by the virus.
Thirty-three-year-old fitness instructor Joe Wicks, a.k.a. The Body Coach, started a “PE with Joe” live YouTube series on Mar. 23 to inspire children in the UK to keep active after schools have shut down. Thousands have tuned in to his live sessions on his YouTube channel, which garners millions of views per video and currently has over two million subscribers. Parents even outside the UK have expressed support online, thanking Wicks for helping them homeschool their children with his PE lessons through the hashtag #PEWithJoe on social media.
— lisa (@lisapengo) March 25, 2020
— Jane (@MsTig1) March 27, 2020
First time joining @thebodycoach and I’m fluffed but my Bratlings are loving it! Thanks Joe 🙏🏻 We can’t join the live as we’re in Canada 🇨🇦 but we tune in via your You Tube channel.
See you tomorrow #PEWithJoe pic.twitter.com/pxuryoGT0R
— DanceMom Emma🔵 (@EvlReglEma) March 30, 2020
Wicks says that all proceeds of his PE sessions on YouTube will go to the National Health Service, England’s healthcare system. The Body Coach has been dubbed the “nation’s PE teacher” for helping children stay active amid the coronavirus health crisis. The popularity of his videos has increased his advertising revenue, which he described as “unlike anything I’ve seen or experienced on my channel before,” he said on Instagram.
“In the past week alone on the past seven videos, the AdSense is almost at $100,000. That’s incredible.” Wicks told hosts Piers Morgan and Susanna Reid on ITV’s “Good Morning Britain.”
View this post on Instagram
Words can't express how happy and proud I have felt every day this week as the nations P.E. teacher. I’ve been overwhelmed with the response and the support it's had from everyone. ❤️ As a result of so many people viewing the #PEWithJoe workouts on YouTube the advertising revenue generated has been unlike anything I've seen or experienced on my channel before. So I've decided that as long as I’m the nations P.E. teacher, every single penny of the money generated on these videos is going to the place where we need it the most right now. All of it is going straight to the NHS, to support the real heroes right now. Thank you for watching, joining in and sharing… I’m loving being your P.E. Teacher and now you can watch again, knowing you’re not only staying fit, you’re also helping raise money for the NHS. See you Monday at 9am 😃
Wicks holds his live workout sessions from his London apartment every weekday morning at 9 am. As of Apr. 2, there are 29,474 cases of the coronavirus reported in the UK with 2,352 deaths and 135 recovered or discharged.
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